When it comes to your job search, the most important thing to consider is your personal branding.

The image you put forth will set the tone for everything from whether your resume gets looks at to how much money you are offered. You have probably heard the old sayings, “You never get a second chance to make a first impression,” and, “Image is everything.” Yes, these are still true when it comes to your personal branding.

Personal branding is the image or package that you put forth to recruiters and hiring managers. It includes your resume, cover letter, phone voice, attire, and your overall presence. In a nutshell, it is anything that leaves an impression on the decision makers. You should always put your best foot forward and brand yourself the right way. As former recruiters and hiring managers, we at APEX Career Services know exactly what is expected of you as a job candidate and what are considered complete no-nos for hiring managers and recruiters.

As career coaches, some questions we often hear first are, “Why do I need to pay someone to tell me the obvious? Why should I have you write my resume and cover letter?” After spending years as recruiters and hiring managers turning people down for jobs, the professionals at APEX Career Services are dedicated to coaching and developing job seekers. It was surprising to us to see just how sloppy many candidates were in properly branding themselves. People spend lots of money on getting advice from credit counselors, skin care consultants, and other professionals, yet they balk at the idea of spending money to invest in their future. This can be a huge mistake because a career coach may cost you less than a dollar a minute to help take your career to the next level. That is certainly well worth the investment as it more than pays for itself. Think of it as investing up front to reap the dividends later.

APEX Career Services was founded to help average people realize big career dreams. Everything you want is within reach; you just need some help getting it. The professionals at APEX Career Services can help you take your career to new heights. You have no prospects without income, so why not invest in your future? We can help you not only with strategies on landing the job, but also with giving you tips on salary negotiations and much more. Unlike other career coaches, we have inside knowledge because we were once the people making hiring decisions. We know how to advise you on what recruiters and managers expect and want.

Don’t put your future off another day. Call the professionals at APEX Career Services TODAY for a free fifteen-minute phone consultation.

Visit www.ApexCareerServices.com for more details on how APEX Career Services can help you.

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